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The OFFICIAL FFS Thread

Posted: Wed Aug 14, 2019 7:59 am
by Sabo
Ohio State seeks to trademark the word "The".

I'm sure they're doing this solely for the benefit of its student athletes.

Re: The OFFICIAL FFS Thread

Posted: Wed Aug 14, 2019 8:29 am
by A_B
I don’t see what the™ big deal is.

Re: The OFFICIAL FFS Thread

Posted: Wed Aug 14, 2019 8:30 am
by Nonlinear FC
Hopkins is, technically, The Johns Hopkins University. I wonder if they'll weigh in...

Re: The OFFICIAL FFS Thread

Posted: Wed Aug 14, 2019 10:35 am
by Pruitt
Sabo wrote: Wed Aug 14, 2019 7:59 am Ohio State seeks to trademark the word "The".

I'm sure they're doing this solely for the benefit of its student athletes.
How can you be such a cynic?
"These assets hold significant value, which benefits our students and faculty and the broader community by supporting our core academic mission of teaching and research."

Re: The OFFICIAL FFS Thread

Posted: Wed Aug 14, 2019 12:46 pm
by A_B

Re: The OFFICIAL FFS Thread

Posted: Wed Aug 14, 2019 2:01 pm
by Rams Fanny
I have a few questions:
1) Why can't they just put "the" on all their merchandise without the trademark? I can't imagine anyone suing them.
2) Wouldn't they be unable to stop unlicensed merchandise as long as "the" wasn't there?
3) What's the money angle? There can't be competition for The(TM) name. Is this really about vanity?

Re: The OFFICIAL FFS Thread

Posted: Wed Aug 14, 2019 2:41 pm
by GoodKarma
Rams Fanny wrote: Wed Aug 14, 2019 2:01 pm I have a few questions:
1) Why can't they just put "the" on all their merchandise without the trademark? I can't imagine anyone suing them.
2) Wouldn't they be unable to stop unlicensed merchandise as long as "the" wasn't there?
3) What's the money angle? There can't be competition for The(TM) name. Is this really about vanity?
With Ohio State it's ALWAYS about vanity

Re: The OFFICIAL FFS Thread

Posted: Wed Aug 14, 2019 2:53 pm
by sancarlos
Rams Fanny wrote: Wed Aug 14, 2019 2:01 pm I have a few questions:
1) Why can't they just put "the" on all their merchandise without the trademark? I can't imagine anyone suing them.
2) Wouldn't they be unable to stop unlicensed merchandise as long as "the" wasn't there?
3) What's the money angle? There can't be competition for The(TM) name. Is this really about vanity?
Theoretically, if they trademark it, they could force a school such as The Johns Hopkins to pay them a royalty to include THE before the rest of the name.

Re: The OFFICIAL FFS Thread

Posted: Wed Aug 14, 2019 2:57 pm
by brian
sancarlos wrote: Wed Aug 14, 2019 2:53 pm
Rams Fanny wrote: Wed Aug 14, 2019 2:01 pm I have a few questions:
1) Why can't they just put "the" on all their merchandise without the trademark? I can't imagine anyone suing them.
2) Wouldn't they be unable to stop unlicensed merchandise as long as "the" wasn't there?
3) What's the money angle? There can't be competition for The(TM) name. Is this really about vanity?
Theoretically, if they trademark it, they could force a school such as The Johns Hopkins to pay them a royalty to include THE before the rest of the name.
...which if so, seems like it would make for a pretty clearcut case for the Patent Office to deny the trademark. I doubt they want to set a precedent on trademarking fucking definite articles.

Re: The OFFICIAL FFS Thread

Posted: Wed Aug 14, 2019 3:35 pm
by Sabo
sancarlos wrote: Wed Aug 14, 2019 2:53 pm
Rams Fanny wrote: Wed Aug 14, 2019 2:01 pm I have a few questions:
1) Why can't they just put "the" on all their merchandise without the trademark? I can't imagine anyone suing them.
2) Wouldn't they be unable to stop unlicensed merchandise as long as "the" wasn't there?
3) What's the money angle? There can't be competition for The(TM) name. Is this really about vanity?
Theoretically, if they trademark it, they could force a school such as The Johns Hopkins to pay them a royalty to include THE before the rest of the name.
They tried that with Ohio University. Several years ago, OSU tried to trademark "Ohio" and eventually lost a lawsuit over the attempt.

Re: The OFFICIAL FFS Thread

Posted: Wed Aug 14, 2019 8:42 pm
by mister d
Missed opportunity on naming this THE Official ...